Daily Edge #156 – 2019 Ads Predictions Came True?

I was scrolling through my own feed to find examples for the copy workshop. And I came across these media buying predictions for 2019… Not to toot my own horn, but they’re pretty spot on. So much so, you may even need to hear them today: —— 2019 predictions for ad buyers… Overseeing 9,000+ ad […]

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  • August 25, 2020

Daily Edge #155 – Hidden High-ROI Activities

It’s Justin here. This Edge is for those of you who started out with a lifestyle business in mind… then later disappeared into the grind. Here’s my story… First, I wanted to be a 6 figure guy. Then I got there and was like “OK, I guess now I’ll try to become a 7 figure guy.” […]

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  • August 25, 2020

Daily Edge #154 – The 4 Levels Of Copywriting?

Let’s walk you through the 4 levels of copywriting. There’s certain “tricks” people deploy on each level. When you’re aware of this, you’ll be a better judge of others’ copy… AND you’ll level-up much faster. Spoiler: Most media buyers don’t bother to go beyond level 2. But those who do will see better click throughs […]

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  • August 4, 2020

Daily Edge #153 – Media buyers worst nightmare or biggest…

Another common culprit behind paused campaigns is ad copy. I personally love copywriting. I even have a tattoo on my arm to prove it. But most media buyers don’t share my enthusiasm. In fact, copywriting can be a media buyers’ worst nightmare. When it should be their greatest ally… So if your ad copy is […]

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  • August 4, 2020

Daily Edge #152 – Turn paused ads into winners by ___ -…

Seems like I wasn’t alone with my high CPA, paused ads problem. I got a bunch o’ questions on how to fix the issue. So in today’s Edge we’re diving deeper. As I’ve said earlier, pausing high CPA campaigns is NOT a real solution. If your ship is heading towards a big iceberg, you can’t […]

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  • August 4, 2020

Daily Edge #151 – Hiring struggles? Team leaving you within…

I’ve really struggled with hiring and managing for years.At one point I was not even allowed to talk to my own employees because I was firing them so fast. 🙁Not a good look.Eventually, something finally clicked…Everyone is doing exactly what they are supposed to, we’re hitting goals, and I’m not ripping my hair out anymore.The […]

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  • July 20, 2020

Daily Edge #150 – Are you a Word Class product owner?

For our 150th Edge issue I wanted to do something special for you… If you have a WORLD CLASS product, I want to offer you the ultimate Edge I can give you over your competition. I want to promote YOUR business. 🙂 Now, this isn’t for everyone. I’ve put together a short list of who […]

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  • July 20, 2020

Daily Edge #149 – The most common hiring blunders?

Let’s talk about the most common blunder when it comes to hiring ad guys and gals. I don’t care if it’s internal or remote or agency, the same thing applies… With over 10,000 customers now inside of AdSkills, I have a pretty interesting viewpoint. A lot of biz owners AND paid ads pros tell me […]

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  • July 20, 2020

Daily Edge #148 – Biz Owners Propose Too Soon??

Happy 4th Of July! It’s Justin here with an “Independence Special” on this important day. As we celebrate freedom with our masks on or inside our home quarantines… 🙂 I want this Edge to help fix a blunder biz owners make which keeps them from a life of freedom and independence. And that is, they […]

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  • July 9, 2020

Daily Edge #147 – If you get referrals, read this

  I dunno about you, but when a friend recommends a cool new place to eat, I’m happy to pay a visit. But I’ll still do some digging beforehand… I’ll check the restaurant’s Facebook page so I know what to expect. If I can’t find ANY info? Or instead of juicy food pics I only […]

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  • July 9, 2020